Marketing Services
Marketing Consultancy Services for Your Business
Welcome to Crafty Penguin, your premier Marketing Consultancy and Graphic Design Studio based in Sheffield, South Yorkshire, UK. At Crafty Penguin, marketing and graphic design is my passion, and I am dedicated to helping small businesses and individuals thrive through exceptional marketing and branding.
About Crafty Penguin
Crafty Penguin was founded by me, Louise, a passionate marketing professional and graphic designer with a drive to support small businesses. Combining creativity with strategy, I offer bespoke marketing support that helps you grow your brand, engage your audience, and stand out in your industry.
My Services
Marketing Strategy Support
Do you need guidance on how to market your business effectively?
I provide one-to-one support to help you develop practical, goal focused marketing strategies. Whether you're just starting out or looking to refine your approach, I'll work with you to build a plan that aligns with your brand and drives results.
Content Marketing
Crafty Penguin helps you create consistent, purposeful content that builds brand awareness and encourages engagement. From blog posts and website copy to social media captions and visual content planning, I’ll help you communicate your message with clarity and creativity.
Social Media Marketing
Are you struggling with what to post or how to grow your audience online?
I offer tailored social media support to help you connect with your ideal clients. Whether you need a content plan, branded templates, or ongoing support, I make social media feel manageable and aligned to your business values.
Email Marketing
Do you want to stay top of mind with your audience?
I help you create branded email marketing campaigns that drive action. From welcome sequences to monthly newsletters, I’ll support you in building stronger connections through your inbox.
Marketing Consultancy for Small Businesses
If you’re not sure where to begin, I offer consultancy sessions to help you clarify your marketing goals, review your current efforts, and identify opportunities for improvement. I act as your marketing partner, giving you confidence, clarity, and a roadmap for success.
Why Choose Crafty Penguin?
Choosing Crafty Penguin means partnering with a marketing consultancy that understands the intricacies of small business branding and marketing. I am passionate about marketing and dedicated to providing a personalised service and exceptional results. Let Crafty Penguin help you solve your marketing and branding with strategic approaches and professionalism.
Contact Me
If you are a small business looking to enhance your marketing and branding contact Crafty Penguin today. Let’s work together to create designs that not only meet your expectations but exceed them.
Reach out to Crafty Penguin to discover how my expertise in marketing and graphic design can help your business succeed.
Marketing Services for Small Businesses
At Crafty Penguin, I offer creative and strategic marketing support designed to help small businesses grow their brand and connect with their ideal audience. Here are four key areas where I can help:
Content Creation & Visual Marketing
Bring your brand to life with engaging, on-brand content. From marketing graphics to branded social media visuals, I create compelling content that communicates your message clearly and creatively, helping you stand out online and offline.
Marketing-Focused Design Support
Every piece of design has a purpose and I ensure yours speaks directly to your audience. Whether it’s promotional materials, digital assets, or campaign visuals, my marketing-led design approach ensures your message is not just seen, but remembered.
Print Marketing Materials
Make a strong impression with professional print marketing. I offer high-quality design and print services for business cards, flyers, brochures, and more. These are ideal for events, local networking, and client leave-behinds that reinforce your brand’s credibility.
Photo & Asset Optimisation for Marketing Use
From product shots to social media imagery, I provide expert photo editing and refinement services. I ensure your visuals are polished, consistent, and ready to use across all marketing platforms, strengthening your overall brand presentation.
Contact Me
If you are interested in any of these services, please contact me at craftypenguin2018@gmail.com for more information and to request a quote.
Let Crafty Penguin help you achieve your marketing and branding goals with strategy and professionalism.

Content Creation
At Crafty Penguin, I understand the power of content in building a brand and connecting with your audience. I offer tailored content creation services to help small businesses communicate their message clearly, creatively, and consistently across all platforms.
Whether you're looking to boost your online presence, strengthen your brand identity, or simply keep your content fresh and engaging, I’m here to support you with a creative and strategic approach.
What I Offer:
Branded Social Media Content
I create eye-catching and on-brand visual content that helps you show up with confidence on platforms like Instagram, Facebook, and LinkedIn. From static posts to carousel graphics, each design is crafted to engage your audience and reflect your business values.
Blog and Website Content
Need help communicating your expertise? I can support you with written content that informs, inspires, and adds value to your audience. From blog posts and landing pages to service descriptions and tone-of-voice development, I help you build trust through your words.
Content Planning & Strategy
Unsure what to post or how to keep your content consistent? I offer content planning services that help you create structure and clarity around your marketing. Whether it’s a monthly content calendar or campaign planning, I’ll help you stay on track and aligned with your goals.
Branded Templates & Visual Assets
To keep your content cohesive, I design custom templates and branded visual assets you can use time and again. This ensures consistency while saving you time and effort when creating future content.
Crafty Penguin’s content creation services are perfect for small business owners who want to build a strong, consistent online presence without the overwhelm. I’ll work with you to develop content that truly represents your brand and speaks to your audience in a way that feels natural and authentic.

Marketing Strategy Services
At Crafty Penguin, I offer practical and personalised marketing strategy support designed specifically for small businesses. Whether you’re just starting out or looking to refresh your current approach, I’ll help you develop a clear, focused plan to reach your goals and grow your brand with confidence.
What I Offer:
One-to-One Strategy Sessions
Sometimes, all you need is a fresh perspective. In these sessions, we’ll explore your business goals, target audience, current marketing efforts, and identify where to focus your energy. You’ll leave with practical actions and a clearer sense of direction.
Marketing Action Plans
I can create a tailored marketing plan that aligns with your brand, values, and objectives. From campaign ideas to content planning, you’ll receive a strategy that’s realistic, achievable, and ready to implement.
Audience & Brand Positioning Support
Understanding who you're speaking to and how to connect with them, is key. I’ll help you define your ideal audience, refine your messaging, and position your brand to stand out in your market.
Review & Refresh Services
Already doing some marketing but not sure what’s working? I’ll review your current efforts across digital channels and provide honest, constructive feedback with recommendations for improvement.
Crafty Penguin’s marketing strategy services are perfect for small business owners who want to feel more confident and intentional in their marketing. I’ll help you cut through the noise, focus on what matters, and take consistent action to grow your brand.
Marketing Materials
At Crafty Penguin, I create professional and impactful marketing materials that help small businesses promote their brand with confidence, both online and in print.
Whether you're attending events, launching a new service, or simply looking to raise your profile, I offer creative design solutions that ensure your business is seen and remembered.
What I Can Create:
Business Cards
Make a strong first impression with professionally designed business cards that reflect your brand identity and leave a lasting impact.
Flyers & Leaflets
Perfect for local promotions, events, or in-store marketing. I design eye-catching flyers and leaflets that clearly communicate your message and encourage action.
Brochures & Price Lists
Give your audience all the details they need with beautifully laid-out brochures, service menus or price lists, designed to inform and impress.
Banners
Stand out in your space or at events with bold banners. I’ll ensure your visuals are not only attention-grabbing but also consistent with your brand.
Branded Templates and Assets
Need consistency across your content? I can create branded templates for social media, email marketing, and presentations, saving you time and keeping your visuals on-brand.
Packaging and Product Labels
For product-based businesses, I also offer custom packaging and label design to enhance shelf appeal and build trust with your customers.
Crafty Penguin offers a friendly, personalised service for small businesses that want high-quality marketing materials without the hassle. I’ll work closely with you to create designs that reflect your values, communicate your offer, and strengthen your brand identity.
Marketing Consultancy
At Crafty Penguin, I provide friendly, down-to-earth marketing consultancy designed specifically for small business owners who want clarity, confidence, and a clear path to progression and growth.
Whether you're feeling stuck with your marketing, unsure how to reach your audience, or simply need guidance to get started, I offer practical, personalised support tailored to your business needs and goals.
What I Offer:
One-to-One Consultancy Sessions
These sessions are a chance to take a step back and review your current marketing efforts. We’ll explore what’s working, what could be improved, and where to focus your energy moving forward. You’ll leave with a clearer direction and actionable steps you can take straight away.
Ongoing Marketing Support
If you’d benefit from regular check-ins and continued guidance, I offer ongoing consultancy packages. Think of me as your external marketing partner, someone who understands your business and helps you stay on track as you grow.
Marketing Audits & Feedback
Already putting content out there but unsure if it’s hitting the mark? I’ll review your marketing channels, such as your website, social media or printed materials and provide honest, constructive feedback with suggestions for improvement.
Tailored Strategy Advice
Every business is unique, which is why I don’t believe in a one-size-fits-all approach. I’ll work with you to build a strategy that suits your goals, resources and audience helping you market your business in a way that feels natural and achievable.
Crafty Penguin’s consultancy service is ideal for small business owners who want expert advice without the jargon. I’m here to help you make sense of your marketing, find what works for you, and move forward with purpose and confidence.

Get a Quote
If you would like to work with Crafty Penguin contact me to see how I can help you, please fill in your details below.